Guidance through the turbulenceTM
We view airline market and competitive turbulence as an opportunity to strengthen your commercial strategy.


Airline SolutionsTM
Your airline needs expert data analysis and strategic planning to overcome the commercial challenges you face every day. Competition and an ever-changing global environment make it difficult to step outside of your daily operations to pilot your organization into a strong position.
Our Airline Strategy Group consultants will help you fortify your airline to withstand the turbulence you face. Our proven professionals empower airlines to develop successful commercial airline strategies.
Business
Planning
Long Term Network and Fleet Plans
The Airline Strategy Group team have previously developed long term network and fleet plans for more than 35 airlines as part of business planning, restructuring or M&A projects.
Network
Planning
Industry’s Leading Network Planning Advisory Team
Our team has completed more than 100 network planning projects with more than 75 airlines, using proprietary forecasting tools.
Fleet
Planning
Working on Each Stage of the Fleet Planning Process
Using our proprietary fleet assignment tool, the Airline Strategy Group projects have included long term fleet plans, evaluating new aircraft types, fleet campaign support, and close-in fleet optimisation.
Revenue
Optimization
Following Our Proprietary 200-Point Evaluation Model
The Airline Strategy Group team has conducted over 50 airline and non-airline revenue management diagnostics and spearheaded some of the most innovative NextGen revenue initiatives.
Sales & Distribution
Quality of Revenue and Distribution Strategies
The people at Airline Strategy Group advised airlines on effective Sales Performance and recalibrating Distribution Strategies to focus on greater ownership of the customer through direct channels.
Product & Retailing
Redesigning Product Propositions
We’ve been in the forefront of redesigning product propositions and advising on Branded Fares, retailing strategies, marketplaces, dynamic bundling and ancillary optimization.
Loyalty
Programs
Creating or Redesigning Loyalty Programs
From designing and valuing new programs to redesigning existing programs from mileage to value based, our team has loyalty program expertise to augment our revenue advisory services.
Strategic
Partnerships
Global Alliance, Joint Venture and M&A Experience
The Airline Strategy Group team have previously worked with all three global alliances and 15 commercial joint ventures, including two of the world’s largest multilateral joint ventures.
Operations
Management
Developed by Professionals With 20+ Years Experience
Our team has an extensive Operations background which included directing daily operations of flight planning, aircraft planning, air traffic management, load planning, and IRROPS response.
Cargo and Logistics
Global Logistics Industry and Air Cargo
We have over thirty years’ experience advising airlines, express carriers, steamship lines, industrial warehouse operators, postal authorities, and airports on a range of strategic issues.
Sustainability and Reporting
Cost Savings and Emission Reduction
Working alongside 100+ airlines, in multiple functional areas, over more than twenty years gives the Airline Strategy Group a unique insight into sustainability practices and opportunities.
Network & Forecasting
Planning, Modelling & Fleet Assignment
The Airline Strategy Group team has more than twenty years of experience developing network, partnership and forecasting tools for some of the world’s largest airlines and OEM’s
Facts
150+ Years of Aviation Experience
Our career experience affords us unique insights and lessons to share with you.
400+ Successful Client Engagements
Our team has partnered with clients across the globe to unlock significant incremental revenue.
3%+ Revenue Uplift per Project
We help clients achieve substantial revenue increases with exceptional bottom-line results.
Who we are
Global Aviation Industry Experts
We are a team of airline industry professionals who have collaborated on commercial projects for many years. When you work with us, you’ll benefit from decades of our management experience and insights as airline strategists and leaders with major airline and international aviation consulting experience.Team Members

Max
Reilly
Senior Managing Director

Michael
Mankowski
Senior Managing Director

Jim
DeYoung
Senior Managing Director

David
Bishko
Managing Director

David
Hoppin
Managing Director

Stefan
Platter
Managing Director

Rich
Scheff
Managing Director

Norman
Schulz
Managing Director

Cliff
Senter
Managing Director

Max
Klee
Chief Technology Officer

John
Szatkowski
Senior Vice President

Debbie
Tempesta
Senior Vice President

Karl
Evans
Vice President

Alexander
Groothaert
Vice President

David
Johnson
Vice President

Satya
Sahu
Vice President

Claire
Taitte
Vice President

Thomas
Zold
Vice President

Martin
Brahier
Director

Rene
Hauck
Director

Marija
Miglane
Director

James
Rowan
Director

Sergio
Sarrias
Director

Martins
Veiss
Director

Christopher
Bierich
Consultant

Ian
Brzeski
Senior Analyst

Leopold
Gaebler
Senior Analyst

Jonathan
Murphy
Senior Analyst

Ignacio
Vázquez Frías
Analyst

Markus
Schüttengruber
Senior Software Engineer
Executive Advisors

Rob
Gurney
Executive Advisor

Hank
Krakowski
Executive Advisor
Advisory Board

Jaan
Albrecht
Advisory Board

Suichi
Fujimura
Advisory Board

Paul
Loo
Advisory Board

John
MacLeod
Advisory Board

John
McCulloch
Advisory Board